BMW Halts US Motorcycle Sales

WTH is going on with BMW? BMW's Temporary Pause on Gas Motorcycle Sales

In an unexpected and unprecedented turn of events for fans of BMW motorcycles in the United States and Canada, BMW North America has initiated a temporary halt on the sale of all gas-powered motorcycles, both new and pre-owned. The only exception to this sweeping suspension is BMW's recently introduced CE 04 electric scooter.

BMW Temporarily Halts Gas Motorcycle Sales in North America Reportedly Due to Emissions Compliance

The decision behind this move is suspected of stemming from concerns related to the emissions system found in all BMW bikes, affecting both new and used models. According to reports, a notice dispatched to dealers by BMW indicates that a material within the emissions system does not meet specified material standards. It's important to note that while BMW has specifically stated what the issues is that caused it to freeze ALL SALES in the U.S., BMW emphasizes that this issue does not pose a safety hazard, allowing current motorcycle owners to continue riding without apprehension. Instead, the matter revolves around emissions compliance.

BMW Temporarily Halts Gas Motorcycle Sales in North America

A BMW representative provided insights into the situation, stating, "BMW of North America is dedicated to providing vehicles to our customers that meet their expectations. To ensure that our vehicles are of the highest industry standards, BMW performs ongoing testing and evaluation. Following a recent quality analysis, BMW is pursuing measures to further evaluate the material used in a component of its motorcycle emissions system, which may not have been produced to material specifications. As a result, BMW of North America is issuing a temporary, voluntary stop-sale for all new and pre-owned BMW motorcycle models in dealer inventory, except for the CE 04. This temporary stop sale is not safety related, and BMW owners may continue to ride their motorcycles as normal.

How Long Is the Temporary Sales Freeze Expected To Last?

At this time, BMW has only said it's a temporary stop-sale. But since it covers every new and used BMW motorcycle in the US, it's assumed there's a major problem that's going to take some time to resolve. How long depends on what the problem is and what the fix requires. Even a small part change can take up to several weeks or even months to apply to all the inventory in the US. Until we hear from BMW, everyone will continue to speculate, including the dealers.

The decision to halt sales extends to both the U.S. and Canada, as both countries share similar emissions regulations. It is likely that this temporary suspension of sales is aimed at giving BMW the opportunity to identify and rectify the issue across all existing inventory before resuming sales.

At present, the extent of the issue and which motorcycle generations it impacts remain uncertain, although sales of all new and used or all generations have been halted. Notably, the BMW CE 04, being fully electric and devoid of an emissions system, remains unaffected by the stop-sale directive.

As BMW works toward a resolution for this matter, it is unknown if dealer inventory will undergo necessary corrections or how any inventory solution would look. However, no official announcement has been made regarding the status of motorcycles currently owned by consumers.

The Motorcycle Lawyer is monitoring BMW of North America for further information and updates.

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